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Video of the moment

Every week we select a music video by a Canadian group or artist who have recently been reviewed by our editorial team. If you'd like to suggest a video for consideration, you can send us a message using this form.

Few Canadian cities seem to evoke such contrasting emotions of love and hate as Winnipeg. That's exemplified, of course, by "I Hate Winnipeg", a classic from hometown heroes The Weakerthans.

One of the musically creative city's current favourite rock bands are Royal Canoe, and they tackle the 'Peg head-on in a brilliant new video for the track "Exodus Of The Year", from their recent album Today We're Believers, which was nominated for a JUNO for Alternative Album of the Year.

A band press release states that "Royal Canoe and director Matt Rankin attempt to show the side of Winnipeg that advertisers and marketers probably don’t want you to see". It quotes Rankin as saying "for some weird reason Winnipeggers have been bombarded for the past four decades by business-driven propaganda campaigns which aim to boost our hometown pride, promote tourism, and economic growth”. Band member Matt Peters adds that "the idea is that the video is the the first unfalse travelogue of Winnipeg. So many Winnipeg tourist campaigns show a side of the city that we all see, but that's not the Winnipeg that you know, that's not the Winnipeg you love, that's not the Winnipeg that you think about when you're getting nostalgic for the city. That's the part we want to show." 

They do that extremely well, via visuals that explore the city's gritty yet still somehow beautiful side. The video replicates the scratchy look of an old travelogue, while the gently reflective song is the perfect soundtrack. On-screen captions include "Rust", "Graffiti Removal", "Ruins", "Ukraine", and, yes, "Burton Cummings' Boyhood Home"!

Royal Canoe will soon leave the city for a two-month North American tour, starting Sept. 13, and including 16 Canadian gigs. Here's the full itinerary.

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